Whether you’re a recent college graduate starting your professional career, a seasoned practitioner climbing the ladder to success or a C-Suite executive building your personal brand, how you manage your presence on LinkedIn is essential to maximize the benefits of being a part of the world’s largest professional platform.
Engagement with your connections, people and organizations you follow and digital affinity groups is a key to maximizing your network and opening opportunities in the present and future. Here are three easy ways to boost your engagement right away.
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Whether you’re a recent college graduate starting your professional career, a seasoned practitioner climbing the ladder to success or a C-Suite executive building your personal brand, how you manage your presence on LinkedIn is essential to maximize the benefits of being a part of the world’s largest professional platform. If you’re new to the LinkedIn Audit Series, be sure to start with nine ways to use the platform and then assess your goals and intended outcomes before you begin to evaluate and update your profile in sessions outlined in depth in parts one and two of the audit series.
After you’ve audited your profile and you’re ready to take your LinkedIn presence to the next level, follow the three steps below.
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As we continue with the second section of our LinkedIn Audit, we’ll cover the “meat” of your profile including your experience, education and skills. Before you get started, it may be helpful to locate the latest version of your résumé.
While you update or draft new content for each of your positions, think about two audiences that will be most interested 1) those who want to work in your role or industry and 2) those who want to hire or work with you.
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